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A typeface based on the homeless people in Sao Paulo. The assignment was to create a typeface that would be legal in Sao Paulo’s open space. This is hard because of the new “clean city law” in the city that forbids advertising shown in the city. I made a homeless person alphabet as action against the new law. Because I think its more important to help the 14000 homeless people in your city rather than spending money on a anti advertising law.
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